
🌟 About Neolee Rehab Supply Sdn Bhd
Neolee Rehab Supply Sdn Bhd is built upon a family legacy spanning three generations, guided by compassion, innovation, and an unwavering commitment to improving the lives of Malaysians through quality healthcare solutions.
Our story began with our grandfather, Mr. Lee Yin, who was the esteemed Head of the Orthopaedic Appliance Department at University Hospital Kuala Lumpur, a respected member of the International Association of Technicians in Orthotics and Prosthetics, and founder of the Lee Prosthetic and Orthotic Centre. His dedication to excellence profoundly inspired his son, Mr. Steven Lee, to establish Neolee Rehab Supply in 2004, aiming to provide Malaysians with affordable, high-quality medical devices distributed primarily through pharmacies.
In 2014, facing challenging financial circumstances, Steven’s eldest son, Mr. Bryan Lee, restructured and revitalized the business, formally founding Neolee Rehab Supply Sdn Bhd. With a bold vision, Bryan leveraged his university days in the UK and became the pioneer in Malaysia’s medical industry by directly marketing and selling medical equipment online, transforming the business model and reshaping the market.
Shortly afterward, Bryan was joined by his younger siblings, Mr. Kenneth Lee and Ms. Carina Lee, who became integral co-founders of the family venture. Kenneth, who holds a diploma in logistics, oversees Neolee’s procurement and logistics operations, ensuring efficient and timely product deliveries nationwide. Carina, armed with a degree in Mass Communication, leads marketing, branding, and customer engagement, thoughtfully enhancing Neolee’s presence and strengthening the connection with customers.
Together, Bryan, Kenneth, and Carina form a unified team dedicated to preserving and building upon their family's proud heritage, consistently improving how Neolee Rehab Supply serves and supports its growing community.
🚀 Hybrid Retail: Online Convenience & Offline Assurance
Neolee uniquely integrates the convenience of an intuitive online shopping experience with the confidence of offline retail showrooms. Customers can personally explore and experience products guided by our friendly, knowledgeable team. Our commitment to sourcing from trusted global manufacturers and regularly attending international medical device exhibitions ensures Neolee customers benefit from innovative, safe, and affordable medical solutions.
Neolee’s dedication to quality and safety is underscored by our longstanding certification by Malaysia’s Medical Device Authority (MDA) and our active membership in the Association for Residential Aged Care Operators of Malaysia (AGECOPE).
🛠️ Exceptional After-Sales Support
At Neolee, we understand that real value goes beyond the initial sale. Our mentor, Mr. Steven Lee, with over 40 years of invaluable experience in medical equipment, continues to serve as our Senior Technical Advisor. Steven personally trains and guides our technical team, providing customers with unmatched after-sales support, maintenance, and compassionate care.
❤️ Serving All Ages and Needs
We proudly serve a diverse community—including elderly individuals, caregivers, nursing homes, families, and individuals with special needs. Our specialized pediatric equipment helps special-needs children achieve independence and enhances their quality of life, while elderly customers benefit from products designed to preserve their independence, dignity, and comfort.
Neolee is also a proud member of the Association of Nursing Homes and Care Centres Malaysia (AGECOPE), reinforcing our commitment to continuous improvement and dedication to high-quality care.
🚀 Vision for the Future
With Malaysia becoming an ageing nation, we aim to bring our products and services ever closer to communities. Our vision includes expanding our physical presence across the country through additional retail showrooms and strategically located distribution warehouses, ultimately providing same-day delivery and personalized customer support nationwide.
At Neolee Rehab Supply, you become part of our family’s ongoing legacy of care. Our purpose remains simple yet profound—to empower Malaysians to live independently and with dignity, guided always by the compassionate values first set forth by Mr. Lee Yin.